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Are You an Order-Taker or a True Salesperson?

Blog Contributor Professional Development, Sales & Marketing 1 Comment

By Dave Robison According to NAR’s report about real estate professionals, the majority of us came from admin jobs rather than sales jobs. There is a high probability that the majority of you reading this are order-takers.  The good news is you can change that. You can become a better sales person. I admit it, I was an order-taker and …

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How Not to Network

Blog Contributor Business Challenges, communication, Sales & Marketing, Technology & Social Media 4 Comments

By Crystal Webster Let me tell you a little story of what actually happened to me just the other day: I met with a new client just out of college. We met through one of my networking groups and he seemed like a very nice guy. At the end of our meeting he suggested I come and “check out what …

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The Power of Positive Thinking

Blog Contributor Helpful Tools, Personal Fulfillment, Professional Development, Sales & Marketing 2 Comments

By Kelly Reark Recently, I had the opportunity to speak with some other real estate agents within our local association’s Board of REALTORS®. I noted something while I was talking to each of them that I want to pass along to all of you. There’s no question that this real estate market is challenging and unique.  There are agents out …

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No Tax Credit? No Problem!

Blog Contributor FHA Programs, Sales & Marketing 2 Comments

By Michelle Flaherty Has the incentive for first-time home buyers to break into the market just gone away? My non-scientific market research has shown me that it has not.  My buyer clients are still excited about the house hunting process, low interest rates, and attractive offerings at low prices – and I’m hearing the same from my peers. In fact, …

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Agent/Broker Relationships: Who Wears the Pants?

Blog Contributor Being a Broker, Business Challenges, Sales & Marketing 5 Comments

By Brandon Rodriguez When I first became an agent just shy over 7 years ago, I was a novice and this dichotomy was not apparent to me.  I was under the impression brokers were in charge.  They gave you a desk space or office, nice decorated conference rooms, brochures, and you could even do desk duty for them.  Not to …

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The Way They Do It, You CAN’T Do It

Blog Contributor Being a Broker, Professional Development, Sales & Marketing 2 Comments

By Michelle Flaherty Having grown up in a family real estate business, I have seen my parents conduct themselves in certain ways.  Now that I’m a REALTOR(R), I try to model their behavior as much as possible.  In almost every instance, this has been invaluable to me – I’ve been able to use them as resources for uncharted situations and …

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Safety, Salesmanship, and the Anonymous Internet Lead

Blog Contributor Business Challenges, Safety, Working with Clients 3 Comments

By Michelle Flaherty A couple weeks ago, I received an e-mail from a person I didn’t know.  The person was inquiring on a property that another broker in my office had listed, and they wanted to set up an appointment to view it. So I did a few things I almost always do before I meet a new prospective client.  …

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The No. 1 Reason Most Real Estate Pros Struggle to Close the Deal

Drew Burks Closing, Professional Development, Sales & Marketing, Technology & Social Media 3 Comments

By Drew Burks What’s in a number? I think we can all agree that not much has changed in the real estate industry over the years; so when social media took the world by storm, it was exciting to see how well it was received by real estate practitioners.  Unfortunately, there is an underlying principle being taught to practitioners and …

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Finding Your Home in the Real Estate World

Blog Contributor Business Challenges, Establishing Your Business, New REALTOR®, Personal Fulfillment, Professional Development 2 Comments

By Brooke Wolford I was recently working in my office and got to thinking as I look around at all the other practitioners.  All but a few had a relative who was able to mentor them.  Then I look at myself… I am flying solo here.  I was lucky enough to start out in the closing end of the business …

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Don’t Be a Secret Agent

Blog Contributor Professional Development, Sales & Marketing Leave a Comment

By Crystal Webster Insert the popular 60’s song here. My mentor reminds me of this on a regular basis. What’s the use of being in real estate (or insurance, or sales, or anything for that matter) if no one knows? You’re not a super spy, you’re not doing covert ops, and you’re not incognito. Be proud of what you do, …