By: Wendy Rose Gould When a client hires you as their real estate agent, it’s a sign they want your expertise and guidance in selling or buying a home. They’ve likely done some research to decide on an agent. They might have heard of you from a friend or family member, or they might have read reviews about you online. …
3 Actionable Tips for Keeping Sellers Happy When the Market Shifts
By: Alex Capazollo If a shift hasn’t happened in your market yet, there’s still a chance it is happening in someone else’s. The band-aid of low interest rates is currently being yanked off, causing a significant increase in monthly payments for potential buyers. People are in fear of a potential recession. Real estate values are beginning to plateau and even …
Help Clients Avoid Moving Scams
By Anita Clark Moving scams are real and if you or your clients have ever been victimized, you know how difficult the frustration and struggle is to get your property. While real estate agents are typically not involved in the moving aspect of home relocation, they can provide advice or even provide a list of potential sources to make the …
Real Life First Time Home Buyers vs Reality TV First Time Home Buyers
By: Duriel Taylor First time home buyers are individuals who have either never purchased real estate before or individuals who have not owned real estate in the last three years. These buyers often have questions about every step of the process and rely on real estate professionals to help them sort through all that comes with buying a home. The …
How to Overcome the ‘Too Young’ Objection in Real Estate
By: Alex Craig Being young in real estate can sometimes be a barrier or hurdle to getting clients—but it doesn’t have to be. You can overcome feeling “too young” or clients choosing another agent simply because they believe you’re “too young” to help them buy or sell a home. I was 25 when I got started in real estate. I …
Homeownership is Up Among Single Women. Could Targeted Financial Literacy be Why?
By: Lee Davenport, Ph.D Recent data from well-known online mortgage marketplace has some wondering: Why might single women be buying more homes than single men? Well, to better answer that question, it is important to examine a little history to figure out how we got here. As Women’s History Month quickly approaches, this is as good a time as ever …
Moving Tips to Help Your Clients Selling Large Properties
By: Alex Capozzolo People decide to move for all sorts of reasons. They might be ready to move into their dream neighborhood or are looking for something a little closer to work to curb their commute. For some who are in a different phase in life, downsizing might be the reason. Moving is anxiety-inducing enough as it is, but selling …
Guiding Home Journeys with Heart: Leading with Empathy in Real Estate
By: Kayla Johnson Welcome to the world where bricks and dreams collide: the dynamic realm of real estate. In this bustling industry, leading with empathy is not just a “nice to have.” Tt’s the cornerstone for forging robust connections, understanding client needs and fostering a positive and supportive atmosphere. The reality is that we as real estate professionals are guiding …
Webster’s Word of the Year Applies Directly to Your Business
By: Jennifer Weinberg Merriam-Webster recently announced their word of the year for 2023: AUTHENTIC According to the long-trusted dictionary resource, authentic has two definitions: 1. Not false or imitation; real, actual. 2. True to one’s own personality, spirit, or character. Authenticity is a great word to reflect on as we move into the last couple of weeks of the year, …
Land Back: The Role Real Estate Pros Play in the Movement
By: Lee Davenport, Ph.D Are you working with clients who might have family land that they don’t remember? What about in your own family? You may be. For example, if your clients have formerly enslaved ancestors, they might have rights to land that they don’t know about. Let’s start with a little primer on the Land Back (or LandBack) Movement. …