Under the Sells-Scope: ChatFuel

Blog Contributor Outreach, Technology, Technology & Social Media, Working with Clients 1 Comment

By Lee Davenport

In the film Transformers, I love how Bumble Bee and the other Autobots come to the aid of humans in style (a yellow Camaro with racing stripes and whatnot). Well, bots are not just for the movies.

As a real estate pro, you probably understand the need to connect with potential leads instantly. But, unfortunately, instantly might …

Why Real Estate Websites Need Community Pages

Blog Contributor Community, Establishing Your Business, Marketing, Professional Development, Technology, Working with Clients Leave a Comment

By Kyle Hiscock

It’s 2016 and almost every real estate website is equipped with an IDX feed which provides the viewer with information on MLS property listings that are currently for sale.  This is certainly a great feature that a real estate website should have, but ultimately this is not something that is going to “wow” the user.

The primary …

Not All Email Addresses Are Created Equal

Blog Contributor Establishing Your Business, Professional Development, realtor.com, Sales & Marketing, Technology, Technology & Social Media, Working with Clients Leave a Comment

By Nico Hohman

There are many decisions to make in your real estate business before you jump into action. You need to determine what brokerage you will join. You need to set up your website and all of your social media properties. You need to print business cards and start prospecting.

But one of the most important decisions you need …

Become a Local Real Estate Expert Online

Blog Contributor Advertising & Prospecting, Being a REALTOR®, Community, Consumer, Establishing Your Business, Marketing, New REALTOR®, Outreach, Sales & Marketing, Social Media, Technology, Technology & Social Media, Working with Clients Leave a Comment

By Ryan Fitzgerald

One of the best things you can do for your real estate business is to become the local expert online. It starts with content creation for your blog or website.

To attract local buyers or sellers to your site, you have to produce articles, videos, photos, inforgraphics, and other posts that help local consumers who are seeking …

ypn default feature image

Hey Home Owners, Leave the Hard Work to Us!

Blog Contributor Sales & Marketing, Sellers, Technology 6 Comments

By Paul Everett The first indication from many home owners that they are seriously considering selling their home is often through a free listing on Zillow, Trulia, Craigslist, StreetEasy, or other regional and national For Sale By Owner sites. With the expansion of FSBO advice companies as well as online listing tools—particularly Zillow and Trulia—an increasing number of home owners …

ypn default feature image

I Have a Confession: I’m Addicted to My Phone

Blog Contributor Business Challenges, communication, Technology 5 Comments

We’re all guilty of working too much on occasion. It’s absolutely inevitable if you have the drive to challenge yourself and succeed at all costs… and we all have that, right? I’ll be the first to admit sometimes my vision for success overshadows my need for rest. But just as being lazy won’t get you anywhere, overworking yourself can be …

ypn default feature image

Video: Eliminating the Mystery Behind QR Codes

Blog Contributor Helpful Tools, Professional Development, Sales & Marketing, Technology 1 Comment

By Stefanie Hahn What are QR codes? How can they work for my business? This video tutorial offers tips and suggestions for utilizing this hot new marketing tool. Stefanie Hahn is the education director for Coldwell Banker Hearthside, REALTORS® in Malvern, Pa. Visit her Web site: www.StefanieHahn.com.

ypn default feature image

How Do You Use Technology? HP is Awarding Prizes for Best REALTOR® Technology Stories

Blog Contributor Professional Development, Technology, YPN News 1 Comment

Win a $3800 mobile office package or one of four HP mini Netbook computers. Hewlett-Packard wants to hear how YPN members use technology to win more business, save time, and wow clients.  They are running a contest for the best example of technology use of by a REALTOR®. All entries due October 28. The winners will be announced at the …