By Jeremy Williams
I had lunch last week with a friend from church at a quaint diner called Country Roads in Conroe, Texas. When looking at the menu, my friend suggested ordering off menu. Usually I am not the type to do this, but I was intrigued when he mentioned chicken fried meatloaf. It sounded dangerously good and definitely outside the box. I trusted my salivary glands and not my heart health and took the plunge. I walked into the restaurant expecting the result of eating a good meal and being satisfied. What I had not anticipated was trying something outside the norm and the results being much more than I could ever expect.
How many times do we catch ourselves operating our real estate business within the “norms” and not thinking how to go outside the box to achieve better and more sustainable results? Share with REALTORS®, by posting a comment below, your chicken fried meatloaf approach in business. What marketing techniques do you use that might be outside the “norms” that net great results?
Jeremy Williams of Keller Williams Realty NE in Kingwood, Texas specializes in the residential real estate market of Kingwood, Atascocita, and Humble, Texas. Visit his Web site at www.williams4yourhome.com.