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3 Actionable Tips for Keeping Sellers Happy When the Market Shifts

Alex Capozzolo Marketing, Sales & Marketing, Sellers, Working with Clients 4 Comments

By: Alex Capazollo If a shift hasn’t happened in your market yet, there’s still a chance it is happening in someone else’s. The band-aid of low interest rates is currently being yanked off, causing a significant increase in monthly payments for potential buyers. People are in fear of a potential recession. Real estate values are beginning to plateau and even …

Beautiful Exterior of New Luxury Home at Twilight

Moving Tips to Help Your Clients Selling Large Properties

Alex Capozzolo Sellers, Working with Clients 4 Comments

By: Alex Capozzolo People decide to move for all sorts of reasons. They might be ready to move into their dream neighborhood or are looking for something a little closer to work to curb their commute. For some who are in a different phase in life, downsizing might be the reason. Moving is anxiety-inducing enough as it is, but selling …

Real Estate red "New Listing" sign

Strategies to Revive a Stale Listing

Jennifer Weinberg Marketing, Sales Tips & Techniques, Selling 101 2 Comments

By: Jennifer Weinberg Your new listing is all set to go to market: the professional photography looks good, you have stellar pre-marketing and you called your sphere about this great home for sale. You enthusiastically hit the button, and everything goes live. The days tick by, and… crickets. Now the property has been on the market for several weeks without …

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How to Move Forward When You Don’t Get the Listing

Jennifer Weinberg Business Challenges 1 Comment

By:  Jennifer Weinberg Picture this: you’ve secured a listing appointment with a prospective client. You come prepared with comparable sales, a listing strategy and a charming demeanor. You have a professional and friendly meeting, walk out the door and are feeling great. You follow up with a thank you note. The next day your phone rings – it’s the seller! …

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Use These Staging Tips When Working With Sellers

Monika Bhondy Staging Leave a Comment

By: Monika Bhondy The most important rule when it comes to furnishing a home is that there is a distinct difference between decorating a house to live in versus staging a home to sell. Sounds much the same, but one key factor makes these two décor styles very different: personal preferences work well for owners but not necessarily for potential …

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The 5 Emotional Rules Of Selling Inherited Homes

Alex Craig Inherited Property, Selling 101 1 Comment

By: Alex Craig Editor’s Note: This piece is a part of a larger series on selling inherited properties. Make sure to check out all the articles in the series: The Nuances of Listing an Inherited Property The 5 Emotional Rules of Selling Inherited Homes What it Takes to Make It in the Inherited Property Niche In my last article, I …

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Help Urban Area Sellers Boost Curb Appeal

Alex Capozzolo Sellers, Selling 101 1 Comment

By: Alex Capozzolo Urban life typically means living in a condominium, townhome or apartment building. However, that doesn’t mean savvy homeowners can’t take proactive steps to enhance curb appeal. If you’re client is gearing up to sell their place in the city, there are several things you can recommend to them to improve urban curb appeal and make their home …

Help Sellers Prep for a Winter Sale

Barbara Ballinger Sales Tips & Techniques, Sellers, Selling 101 Leave a Comment

By Barbara Ballinger Winter is fast approaching, and the last thing a seller needs is a costly repair brought on by freezing temps or easily-fixed home maintenance issues. As the market shifts, homes in many places are staying on the market longer, so make sure your sellers are prepped for the long haul when it comes to a winter sale. …

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So You Didn’t Get the Listing. Why Not?

Blog Contributor Customer Service, Sellers, Selling 101 3 Comments

By: Tim and Julie Harris Fact: Of all activities in real estate, listings require the highest level of skill. Working with buyers is physical labor; working with listings is mental labor. Myth: In terms of listing appointments versus listings taken it’s okay to expect to list 50% of what comes your way. Fact: That’s NOT ok. You wouldn’t accept a …