3 Ways You’re Failing at Customer Service (And What to Do About It)

Blog Contributor Customer Service, Sales & Marketing 3 Comments

By Dale Swanton

It’s no secret that the best salespeople also tend to be the best at customer service. After all, good customer service leads to happy and loyal customers, and happy and loyal customers lead to repeat and referral business. Referrals are crucial to long term success in real estate, yet many agents aren’t building the referral base they should. …

3 Easy Ways to Build Lasting Client Relationships

Blog Contributor Consumer, Establishing Your Business, New REALTOR®, Sales & Marketing, Working with Clients Leave a Comment

By Brandon Doyle

When you are pioneering your own real estate business, it’s tempting to get completely wrapped up in the myriad managerial and administrative daily duties. But the foundation of all successful real estate ventures is built upon relationships with people, not just in executing a series of transactions. A personal touch is more than an effective way to …

The One Minute Huggy

Blog Contributor Commitment to Excellence, communication, Customer Service, Professional Development 2 Comments

By Anand Patel

Every night while tucking in my now six year old daughter for bed she asks me for a big hug. She says the hug has to be for exactly one minute. If I walk out of her bedroom forgetting to hug her, she is quick to remind me “Daddy, give me a one minute huggy!” During this …

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Does Klout Matter in Real Estate?

Blog Contributor Professional Development, Technology & Social Media 2 Comments

By Dolores Esanu Recently, I’ve noticed quite a few business professionals engaging in “Klout.” Klout is a program that rates your sphere of influence within the social media world, with a score of 1 being lowest and 100 being the highest. Through Klout, companies offers perks for those who attain higher scores. For example, American Airlines offers upgrades and Moo.com …

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The Wheels on the Bus Go Round and Round

Blog Contributor Business Challenges, Establishing Your Business, Professional Development, Sales & Marketing, Technology & Social Media 3 Comments

By Laura Rubinchuk Has anyone told you recently that you may sell real estate, but you’re actually in the lead generation business? Yeah, it struck a chord with me too. Your next closing could be, and ideally would come from, your next lead. So how are you generating leads? I like to the think of it as a big circle …

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The 12 Days of REALTOR® Christmas

Blog Contributor Outreach, Personal Fulfillment, Professional Development, Sales & Marketing, Technology & Social Media 9 Comments

By Brian Copeland With December 25 only a few days away, it’s a great time to not only think about giving to others but also to consider touching your clients and sphere of influence in an impactful way.  While it may be a bit late in the season to pull some of the bigger things off on this list, who …

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Rethinking Lead Generation

Blog Contributor Business Challenges, Technology & Social Media 8 Comments

By Jeremy Williams Depending on which real estate company you are currently operating with, there is one truth that you probably have heard expressed over and over: Lead generation is the key to a successful real estate business. Without generation, the well can dry up and the next thing you know your scrambling to find that next client. Methods of …