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Customer Service: C.R.A.P.

Blog Contributor Commitment to Excellence, communication, Helpful Tools, Professional Development, Sales & Marketing, Working with Clients 2 Comments

By Randy Pereira Regardless of what we call ourselves; REALTOR®, Agent, Consultant, salesperson…  the bottom-line is, we are in a  “Customer Service” business.  Our service is what sets us apart in this field. You can impress customers with the latest and greatest toys, perhaps even with the remarkable gift of gab.  However, at the end of the day, it is …

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Avoiding REALTOR®-to-REALTOR® Referral Nightmares!

Blog Contributor Business Challenges, communication, Managing Your Agents, Professional Development, Sales & Marketing 7 Comments

By Brian Copeland Over the past few months, I’ve been catching wind of a LOT of referrals between YPNers.  As Daddy Goose, I’m so proud!  As Daddy Goose, additionally, I think it’s important we chat a little about how to handle those agent-to-agent referrals. Three weeks ago, I sent out three referrals to three different REALTORS®.  None of those agents …

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Seminars Teaching You to Ask For Referrals? Get Referrals Without Asking For Them.

Blog Contributor Helpful Tools, Professional Development, Sales & Marketing, Technology & Social Media Leave a Comment

By Dave Robison Ever had that friend that whenever your phone rang, you looked at the caller ID and cringed?  You simply subconsciously wanted to call them your friend because at one time they were, but for some reason they crossed the line into a category that none of us dare say to their face that they are now apart …

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Don’t Be Afraid To Do Your Job

Blog Contributor Business Challenges, Professional Development, Short Sales & Foreclosures, Working with Clients 4 Comments

By Jennifer Klein Sometimes short sale clients need to be referred to a tax professional or real estate attorney. Overcome your fear of losing the listing and do your due-diligence as a real estate professional. Jennifer Klein is a REALTOR® in Northern California who is experienced in short sales, investments, and property management. Connect with Jen at RosevilleAndRocklin.com, JenKlein.com, and …

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What? Your House is on the Market with Someone Else?!?

Blog Contributor communication, Helpful Tools, Professional Development, Sales & Marketing 7 Comments

By Jared James Tell me that you have not ever had the experience of being fully committed to someone else, passing all of your leads to them, only to look on the MLS one day to see that they have listed their house through some other REALTOR®. Is there anything more frustrating in the world? Well, of course there is. …

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Powerful Networking

Blog Contributor Business Challenges, Helpful Tools, Networking, Sales & Marketing 1 Comment

By Kelly Reark What ways do you network with your fellow real estate agents?  Do you walk away from a happy hour or business card exchange really knowing much about them or their business? Likely not. Do you ever wonder why? Having a pocket full of business cards is one thing, but getting to know other real estate agents is …

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The Way They Do It, You CAN’T Do It

Blog Contributor Being a Broker, Professional Development, Sales & Marketing 2 Comments

By Michelle Flaherty Having grown up in a family real estate business, I have seen my parents conduct themselves in certain ways.  Now that I’m a REALTOR(R), I try to model their behavior as much as possible.  In almost every instance, this has been invaluable to me – I’ve been able to use them as resources for uncharted situations and …

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A Tool to Help Keep Social Media Updates Simple

Blog Contributor Technology & Social Media 1 Comment

By Jessica Hickok It’s been said over and over that social media can be a huge benefit to your real estate business.  I have found this to be true on so many levels, as my company has received countless referrals off of Twitter and Facebook by talking about what I love to do.  And yes, like you, what I love …

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No Shoes to Fill Except Our Own

Blog Contributor Professional Development, Sales & Marketing, Technology & Social Media, Working with Clients 3 Comments

By Kelly Reark According to NAR’s Home Buyer and Seller Survey, the median age for REALTORS® is 54, while the median age for first-time home buyers is 30.  The median age for a repeat buyer was only 47. The “average” real estate professional is likely not as keen on technology and gadgetry as we are.  Nor do they adjust to …