How to Protect Home Buyers, Owners From Asbestos

Blog Contributor Hazard & Disclosures, Rental Properties, Safety 1 Comment

By Rachel Lynch When trying to find a buyer’s dream home, it’s critical to not lose sight of what really matters—and no, I don’t mean an immaculate kitchen. Whether your client is a first-time homebuyer, or a retiree looking to downsize, the state of their new home impacts their health. Unfortunately, even the most beautiful facade can be hiding an …

Instagram Influencer Marketing: Selling a Luxury Property

Blog Contributor Advertising & Prospecting, Sales Tips & Techniques, Social Media 2 Comments

By Joy Bender With 1 billion Instagram users, you’re missing out if you’re not using Instagram influencer marketing as part of your luxury property sales strategy. To help other real estate professionals figure out how to market on Instagram, I’ve created a two-part blog series. This post outlines what social media influencer marketing is and how can be advantageous to …

How to Win the Deal in a Seller’s Market

Blog Contributor Buyers, Customer Service, Sales & Marketing Leave a Comment

By Drew Heasley Most markets are facing inventory shortages this time of year. There are simply too many buyers and not enough homes for sale. This requires buyer’s agents to get creative and aggressive in order to help their clients get the home they want. There are a lot of ways to get this done while retaining your professionalism. The …

It Takes More Than Irish Luck to Close a Real Estate Deal

Blog Contributor Sales & Marketing, Working with Clients Leave a Comment

By Samantha Jones Four-leaf clovers. The Blarney Stone. Horseshoes. Lucky rabbit’s feet. The recent St. Patrick’s Day holiday has me thinking about the luck of the Irish and good luck charms. But luck isn’t necessarily going to help you close a deal. In real estate, you’re bound to hit your fair share of hurdles. Obstacles and objections pop up along …

Enough is Enough: Time to Debunk 4 Myths About Real Estate Agents

Blog Contributor Being a Broker, Establishing Your Business, Working with Clients Leave a Comment

By Rebecca Donatelli Let’s face it, people tend to have a skewed perception of real estate agents. The way we are depicted on TV shows—even the way some people portray themselves on social media. You’d think we only live a life of luxury and glamour, with classy dinners, beautiful homes, and five-star reviews. This has allowed outsiders to develop a …

Effective Habits of Time-Block ‘Bouncers’

Blog Contributor Business Challenges, Helpful Tools Leave a Comment

By Lee Davenport Time-blocking (designating time on your schedule to work on a specific task) isn’t really a challenge. Whether you prefer pen and paper or an online system, you can fill your schedule with items galore. But the real trick is staying consistent with time-blocking. It helps if you know how to be a bouncer. You read that right. …

Tackling Big Issues in the New Year

Blog Contributor Political Action & Involvement, YPN groups Leave a Comment

By Matt Clements I love January. It’s the time when everything seems possible and the new year opens up new opportunity. I’m especially excited because my baby boy turned 1-year-old this week! He’s the light of anyone’s day, and the poop diapers mean nothing when I see that wonderful smile. Truly, I “replaced myself.” You’ll often hear me say, “Replace …

Setting Goals: New Year, New Opportunity

Blog Contributor Establishing Your Business, Professional Development, Sales & Marketing, Working with Clients 2 Comments

By Ryan Fitzgerald What are your real estate goals for 2018? Writing them down is a great place to start. For a little inspiration, I decided to ask brokers and agents from all over the country what their goals are for 2018 with three specific questions: How do you set goals? What are your goals? How do you intend on …

Top 5 Blogs for Boosting Business This Year

Erica Christoffer Establishing Your Business, Sales & Marketing Leave a Comment

  When it came to the YPN Lounge posts that received the most views and engagement in 2017, readers chose those that offer the most nitty-gritty business tips. These business-building articles share first-hand advice written by YPNers for YPNers. This peer-to-peer blog has been going strong since 2009, and as it enters its ninth year of existence, let’s look back …

How Volunteer Work Benefits Our Business

Blog Contributor Being a REALTOR®, Community, Leadership, Professional Development 1 Comment

By Christina Pappas Growing up in a Miami real estate family, I always envisioned working with my father and grandfather. But before I jumped into the industry, I wanted to give my other interest a try: hotels. After graduating from Cornell University, I moved to Los Angeles to launch a career in the hospitality field. I landed a job at …