Caveat Emptor: Lessons Learned from Tax Season

Blog Contributor Advertising & Prospecting, Sales & Marketing Leave a Comment

By Samantha Jones Every year, Uncle Sam comes calling like clockwork in the spring. In the midst of our crazy spring market no less, and then comes the sticker shock. The inevitable cringing at how much I spent to run my business last year. At the end of the day, we are small business owners after all. It does take …

How to Use Co-Promote in Your Real Estate Marketing

Blog Contributor communication, Sales & Marketing, Technology & Social Media 3 Comments

By Anita Clark Building a website, posting content, then hoping consumers find you online is a bit like putting a sign in a yard, performing no marketing, and hoping a bunch of potential buyers stop by or call for a preview. Getting your content found online by real estate consumers takes work. If you have created a masterpiece you know …

Become a Local Real Estate Expert Online

Blog Contributor Advertising & Prospecting, Being a REALTOR®, Community, Consumer, Establishing Your Business, Marketing, New REALTOR®, Outreach, Sales & Marketing, Social Media, Technology, Technology & Social Media, Working with Clients Leave a Comment

By Ryan Fitzgerald One of the best things you can do for your real estate business is to become the local expert online. It starts with content creation for your blog or website. To attract local buyers or sellers to your site, you have to produce articles, videos, photos, inforgraphics, and other posts that help local consumers who are seeking …

How to Automate Your Online Marketing

Blog Contributor Advertising & Prospecting, Professional Development, Technology & Social Media 1 Comment

By Charlie Allred I’m always testing online tools and services that agents might find useful so that I can share them with my Killer Online Mastermind group for real estate agents. One of my goals is to automate some of my online marketing efforts to propel my online presence while saving time. I’m always looking for ways to make my …