Use Social Media to Update an Old School Marketing Tool

Blog Contributor Sales & Marketing, Social Media, Technology 1 Comment

By Lee Davenport

The year 2020 has been a lot of things to a lot of people. But for real estate pros, this can and should be the year that your business explodes with the help of social media.

Don’t sleep on fact that social media has the power to connect you to people during this moment in time when …

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The Wheels on the Bus Go Round and Round

Blog Contributor Business Challenges, Establishing Your Business, Professional Development, Sales & Marketing, Technology & Social Media 3 Comments

By Laura Rubinchuk Has anyone told you recently that you may sell real estate, but you’re actually in the lead generation business? Yeah, it struck a chord with me too. Your next closing could be, and ideally would come from, your next lead. So how are you generating leads? I like to the think of it as a big circle …

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You Never Know Who is Shopping Your Open House

Blog Contributor Being a Broker, Sales & Marketing 6 Comments

By Heather Soldonia In the current real estate market I have heard both brand new practitioners and veteran brokers express that they are resorting to some basic prospecting strategies and among those is… open houses. When I first began working as a REALTOR® my broker advised me to go to at least 10 open houses “to learn what not to …