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Can a Video Replace the Handwritten Note?

Blog Contributor Technology & Social Media 2 Comments

By Jonathan Osman Will the handwritten note ever be replaced? I think that a personalized video message can do the trick. Here are a few tips, tricks, and examples of what not to do when sending a personalized message to a client. Software mentioned: Eyejot and Oovoo. Jonathan Osman is a broker and team leader of the Charlotte House Hunter …

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Listen, Lurk, Learn

Blog Contributor Helpful Tools, Professional Development, Technology & Social Media 2 Comments

By Stefanie Hahn I’ve been teaching quite a few Twitter classes lately. I’m not sure if it is because I continue to push Twitter as a social-media-piece-of-cake or if agents are just starting to come around to micro-blogging and the benefits it can bring to their business.  I imagine it has more to do with the fact that they are …

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YPN Goes to Washington

Blog Contributor Professional Development, YPN Events, YPN News 1 Comment

About 200 young real estate professionals attended the REALTORS® Midyear Legislative Meetings & Trade Expo networking event at The Gibson on May 13 in Washington, D.C. The event, “Speaking Easy with YPN,” was sponsored by the REALTORS® Political Action Committee and the REALTOR® Party. YPNers had the opportunity to meet with NAR leadership and mingle with other young professionals from …

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Building a Twitter Farm

Blog Contributor Helpful Tools, Marketing, Technology & Social Media 1 Comment

By Jeremy Williams Like all marketing in any business, especially as a practitioner working within a competitive market, your marketing must be effective.  One of the most important factors in marketing, as a REALTOR(R), is visibility.  It amazes me that so many agents have Twitter accounts, but they have not taken the time to advertise that they utilize Twitter on …

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The No. 1 Reason Most Real Estate Pros Struggle to Close the Deal

Drew Burks Closing, Professional Development, Sales & Marketing, Technology & Social Media 3 Comments

By Drew Burks What’s in a number? I think we can all agree that not much has changed in the real estate industry over the years; so when social media took the world by storm, it was exciting to see how well it was received by real estate practitioners.  Unfortunately, there is an underlying principle being taught to practitioners and …

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Why My Manolos Mean Business, Literally

Blog Contributor Personal Fulfillment, Professional Development, Sales & Marketing 4 Comments

By Maura Neill One might say that I have an affinity for shoes…in the way that vampires have an affinity for blood. At RETechSouth last week, I was on the Agent All-Stars Panel, and just before we started the panel, our moderator told us we’d be introducing ourselves by stating our name and a word or a phrase that describes …

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How Social Media Saved My Real Estate Career

Blog Contributor Business Challenges, Professional Development, Technology & Social Media 4 Comments

By Jonathan Osman I’m awestruck at those who have totally disregarded blogging and other forms of social media as a medium for generating business for themselves.  For me, it’s thanks to social media that I’m still in the real estate business today. Rewind four years ago: I hatched a great plan to move from Annapolis Md. to Charlotte N.C. OK, …

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Mark Your Calendars and Be There, Ya’ll

Blog Contributor Classes & Education, Professional Development, Technology & Social Media, YPN Events 3 Comments

By Maura Neill Sure – the economy’s tanked, your market stinks, and money’s tight. I get it. But pull yourself up by your bootstraps and get on down South, ya’ll, for two of the best events you’ll attend all year. If you’re like me, you’re carefully planning where and when to spend not only your money but also your time. …

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Market Does Not Matter

Blog Contributor Business Challenges, Marketing 1 Comment

By Jeremy Williams I encourage you today to fit in your schedule a time to drive to a parking lot of one of the most trafficked places in your community.  Park your car.  Turn off your cell phone.  Clear your mind from your daily activities.  This is an activity where the requirements are simple.  Open your eyes and watch. What …

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Don’t Be a Secret Agent

Blog Contributor Professional Development, Sales & Marketing Leave a Comment

By Crystal Webster Insert the popular 60’s song here. My mentor reminds me of this on a regular basis. What’s the use of being in real estate (or insurance, or sales, or anything for that matter) if no one knows? You’re not a super spy, you’re not doing covert ops, and you’re not incognito. Be proud of what you do, …