Sharing the Relief Every Homeowner in Your Database Needs

Blog Contributor Community, Customer Service, Helpful Tools, Working with Clients Leave a Comment

By Lee Davenport

There may be someone in your database who has experienced a layoff due to the coronavirus pandemic. But you won’t know until you ask.

Right now, during these challenging times, it’s more important than ever for real estate professionals to make meaningful connections.

There are resources available for homeowners affected by the pandemic, which they should pursue …

One Tool That May Save Listing Agents’ Business in the Age of COVID-19

Blog Contributor Business Challenges, Technology 1 Comment

By Lee Davenport

Is your real estate sales business ready for the changes—whether short or long term—that coronavirus is bringing to the real estate industry?

The Center for Disease Control and Prevention is urging people to work from home if they can. But articles that discuss what life will be like working remotely don’t get to the heart of what …

Dominate in Real Estate: Lee Davenport interview

Learn From the Pros: Build a Successful Real Estate Business

Blog Contributor Establishing Your Business, Marketing, Sales Tips & Techniques 1 Comment

Are you looking for sage advice from an industry veteran on how to grow your business? YPN Lounge blogger and real estate coach Lee Davenport, PhD, shares her real estate journey and lessons learned along the way in her recent one-on-one interview with Kyle Eaves, an agent with Better Homes and Gardens Real Estate Metro Brokers in Atlanta. Get to …

Get 2020 Vision for Your Business

Blog Contributor Establishing Your Business, Helpful Tools 2 Comments

By Lee Davenport

I just read an article that says January 17 was the day most people give up on New Year’s resolutions. It’s so prevalent that January 17 has been negatively coined Ditch Your Resolution Day. How is that for demotivation? The struggle is real!

If you made it past January 17, good for you! Those of us who …

The 10-Minute MBA: Motivating Your Sales Team

Blog Contributor Business Challenges, Managing Your Agents 1 Comment

By Lee Davenport

We all want to work smarter and not just harder, right?  But if we’re managing brokers, trainers, or team leaders, how do we motivate our salespeople in such a way that actually inspires them without leaving us “busted and disgusted”?

Check out this 10-minute interview I loved doing with Dotloop‘s content specialist, Brian Boys, on how to …

How to Be an Innovative Agent in the Age of iBuyers

Blog Contributor Business Challenges, Sellers 2 Comments

By Lee Davenport Blockbuster, Toys R’ Us, Blackberry, Amazon, Netflix: What do those names mean to you? You may see Amazon and Netflix as innovative companies that make life easier for consumers. They’ve also evolved over time. Remember when we rented Netflix DVDs through the mail before they offered streaming? Amazon started as an online bookstore. Today, the retailer spoils …

iBuyers: Lead Disruptors or Generators?

Blog Contributor Uncategorized 1 Comment

By Lee Davenport Back in 2007, I was laughed at by a publicist when I said I liked this new website called Facebook for business marketing. That “expert” said, “Facebook? That’s for teenagers. Myspace is the place to be!” You may be wondering, “What is Myspace?” It’s hard to believe, but MySpace was the cat’s meow of social media platforms …

QUIZ: Will Your Social Media Ads Land You in a Hot Mess?

Blog Contributor Being a REALTOR®, Code of Ethics, Fair Housing, Legal 4 Comments

*The quiz closed on Aug. 29, 2019. Thank you to the 1,830 people who participated! By Lee Davenport Are you still stuck in the vortex of what I call the “wild, wild west” of social media? That’s a dangerous place for your business to stay. The “wild, wild west” of social media was a time when anything and everything seems …

Under the Sells-Scope: ‘Answer the Public’ to Grow Your Business

Blog Contributor Sales & Marketing, Technology & Social Media, website 2 Comments

By Lee Davenport

Do you wish you could attract more of the public to your business? Maybe AnswerThePublic.com can help.

AnswerThePublic.com is a search insight tool. Enter a keyword, phrase, or topic (such as real estate) and the results will show questions people are asking on Google and Bing on the subject. It could be helpful in researching what types …

What the Super Bowl in Atlanta Revealed About Social Media Magic

Blog Contributor Sales & Marketing, Social Media 1 Comment

By Lee Davenport

You may not have been in Atlanta to experience Super Bowl LIII but a quick scroll of the related hashtags will have you reliving some of the greatest moments of the week as if you were there. Capturing and memorializing such cherished experiences that sparks engagement, camaraderie, and a warm-fuzzy brand sentiment is the definition of social …