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Mess-Free Social Media: Don’t Get Blocked

Blog Contributor Outreach, Sales & Marketing, Social Media, Technology & Social Media Leave a Comment

By Lee Davenport

I’ve seen it before: accounts are blocked, business drys up, and worse yet, a job is lost, fines are imposed, or licenses are revoked—all from a social media post. That’s a mess…a hot mess. It’s no secret that social media can grow your business—or destroy it.

Keep social media from messing up your business so that orange …

Why I Said No to $20,000 in Commissions

Blog Contributor Being a REALTOR®, Commitment to Excellence, Personal Fulfillment, Rookies, Sales & Marketing, Working with Clients Leave a Comment

By Nico Hohman

It is easier to turn someone down, than to let them down.

This is the phrase I used to happily say no to $20,000 in real estate commissions.

One of the advantages of working as a real estate agent is that you can control which projects you choose to work on. If you want to focus …

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A Crisis of Confidence

Blog Contributor Personal Fulfillment, Professional Development, Sales & Marketing Leave a Comment

By Jason O’Neil I believe that we as a country, a world, and a species are suffering a crisis of confidence. I know, that’s a bold statement. But the magnitude in which our world has changed over the past 25 years is nothing short of overwhelming. Confidence used to be something that was a part of our fiber, woven into …

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Are You Settling For Mediocrity?

Blog Contributor Business Challenges, Personal Fulfillment, Professional Development 1 Comment

By Chris Nichols There’s a story about a group of students that goes a little something like this: A Harvard professor was fielding questions from his class regarding the upcoming midterm exam. The questions were varied, but all seemed to carry a similar theme. Upon realizing this, the professor stopped the questioning and said, “Even though your questions sound different, …

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Best Practices for Multiple Offer Situations

Blog Contributor Business Challenges, Code of Ethics, Professional Development, Sales & Marketing 11 Comments

By Scott Newman Real estate is back in 2012 in a big way. Many markets are seeing price increases in response to dwindling inventories as more and more buyers are getting off the fence every day.  With that in mind — especially since it’s been so long since we’ve had the opportunity to use the phrase “multiple offer” — I …

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You’re Too Honest: A Recap of My Recent Listing Appointment

Blog Contributor ethics, Sales & Marketing, Working with Clients 5 Comments

By Laura Rubinchuk Schwartz

I met with a very nice couple looking to retire and relocate out of the area, which means selling their home of 20+ years. It had been many, many years since they needed the services of a REALTOR® or learned of the new way things are being done to sell a home, prepare for listing, and …

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Being Unattached to the Outcome

Blog Contributor Business Challenges, Closing, Professional Development, Sales & Marketing, Working with Clients 5 Comments

By Dave Robison Ever had a buyer working with more than one agent? Ever had a seller who you spent a ton of time with, gave them your advice, and then they used a discounted service? Ever had a buyer who kept changing their mind or made offers on a lot of properties? I knew an agent who had a …

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Scrutinize Your Vendors

Blog Contributor Business Challenges, Code of Ethics, Commitment to Excellence, ethics 1 Comment

By Cory Brewer Having a buddy who is a handyman, or a friend of a friend who paints in their spare time, is great…but trying to save a quick buck or two now could cost you, your brokerage, and your client a lot more down the road. When prepping a home for the market or making inspection repairs, thoughtful consideration …

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Leave the Used Car Salesperson Persona Behind

Blog Contributor Being a REALTOR®, communication, ethics, Personal Fulfillment Leave a Comment

By Toby Boyce Sitting in the classroom taking licensure classes to become a licensed real estate agent in the state of Ohio, suddenly it becomes very obvious: They want to make sure you know people don’t like you. “You are spoken in the same breath as used car salesmen,” a local real estate attorney is fond of stating. (Of course …

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What Are Ethics?

Blog Contributor Code of Ethics, ethics 3 Comments

By Toby Boyce According to Dictionary.com, one definition is that ethics are “the rules of conduct recognized in respect to a particular class of human actions or a particular group, culture, etc.” As members of the National Association of REALTORS®, practitioners agree to abide by the Code of Ethics as established by the organization, and are bound by state and …