How We Created Our Biggest YPN Event of the Year

Blog Contributor Classes & Education, YPN Events Leave a Comment

By Maria Kauffman We are blessed with a great YPN committee at the Greater Regional Alliance of REALTORS® in Grand Rapids, Mich., which is the result of a supportive association and board that invests in leadership opportunities for the newer and growing association members. Our local YPN committee was founded more than 10 years ago, and since then we have …

Albuquerque’s New YPN Isn’t Letting the Pandemic Slow It Down

Blog Contributor Being a REALTOR®, Business Challenges, YPN Events 1 Comment

By Josh Price You might be surprised to know that the Greater Albuquerque Association of REALTORS® didn’t have a YPN before last fall. Because our group was just getting off the ground, we could have easily been derailed after the global pandemic hit the U.S. Instead, we adapted, and we’re now engaging with more members than ever. I wanted to …

Fresno YPN: Leading By Example

Blog Contributor Young Pros in the Spotlight, YPN Events, YPN groups 1 Comment

By Erica Christoffer The Fresno Association of REALTORS® YPN credits the cohesiveness and commitment of their committee members after winning both the Medium Network of the Year Award from the National Association of REALTORS® and the State Network of the Year Award from the California Association of REALTORS® in 2019. In this Q&A, Brandon Uribe, 2019 chair of Fresno’s YPN, …

Build Your Business Through YPN Involvement

Blog Contributor Political Action & Involvement, Professional Development, YPN Events, YPN groups 1 Comment

By Erica Christoffer Did you know there is no formal application process to start a Young Professionals Network? Nor is there a cost to join YPN. YPN—an official program of the National Association of REALTORS®—is for those young at heart and young in the business. Its goal is to increase member engagement at the local, state, and national levels through …

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Attract and Retain More Millennial Clients

Blog Contributor Sales & Marketing, Sales Tips & Techniques, Technology 1 Comment

By Dale Swanton Millennials are all grown up! The generation that came of age around the turn of the century are now in their 20s and 30s. While generational groups can be difficult to define with any specificity, the Pew Research Center, one of the country’s leading research institutions, considers millennials to be those born between 1981 and 1996, making …

Dominating Social Media for Your Real Estate Business

Blog Contributor Consumer, Sales & Marketing, Social Media, Technology & Social Media 1 Comment

By Rebecca Donatelli

It’s no secret that social media dominates today’s technology-based society, and has become a crucial part of everyday life for most. The rapid spread of news, celebrity gossip, and the genuine interest in other people’s lives has made social media the prime go-to resource to stay up-to-date.

The world we live in today is a digital one, …

Top 5 Blogs for Boosting Business This Year

Erica Christoffer Establishing Your Business, Sales & Marketing Leave a Comment

  When it came to the YPN Lounge posts that received the most views and engagement in 2017, readers chose those that offer the most nitty-gritty business tips. These business-building articles share first-hand advice written by YPNers for YPNers. This peer-to-peer blog has been going strong since 2009, and as it enters its ninth year of existence, let’s look back …

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Why You’re Not Generating Leads From Instagram

Blog Contributor Marketing, Sales & Marketing, Social Media, Technology & Social Media 3 Comments

By Lee Davenport Are you posting like a manic on Instagram, using every hashtag known to man, yet you’re not generating leads from this popular social media network? “Arrgh…,” you think. “I knew all of this ‘Insta-fame’ hype was nonsense,” you smirk and resign in frustration. Not so fast, friend! Check out this short video to see if you are …

5 Ways to Make Your Social Media Posts Shareable

Blog Contributor Consumer, Sales Tips & Techniques, Social Media Leave a Comment

By Brandon Doyle Many real estate agents and business owners manage a Facebook page as a way to connect with old, new, and potential clients. Though your page may have a significant number of fans, what you might not realize is that your social media posts may only be reaching 12 percent of them, according to Facebook. Why does this …

July YPN Event Roundup

Erica Christoffer New REALTOR®, Outreach, Professional Development Leave a Comment

YPNs around the country are constantly coming up with new and exciting ways to engage with young real estate professionals while providing networking and educational opportunities. We’re spotlighting five events hosted by state and local networks each month to help you gain inspiration for your next YPN get together. 1. A Night at the Races On July 20, the North …