Why Real Estate Websites Need Community Pages

Blog Contributor Community, Establishing Your Business, Marketing, Professional Development, Technology, Working with Clients Leave a Comment

By Kyle Hiscock It’s 2016 and almost every real estate website is equipped with an IDX feed which provides the viewer with information on MLS property listings that are currently for sale.  This is certainly a great feature that a real estate website should have, but ultimately this is not something that is going to “wow” the user. The primary …

ypn default feature image

‘That’s Why We Are All Not Profitable!’

Blog Contributor Being a Broker, Business Challenges, consumers, Customer Service, Professional Development, Sales & Marketing 1 Comment

By Dave Robison Marilyn Wilson with the WAV Group has been visiting brokerages and state associations with data that her company compiled about our industry. While attending one of her recent presentations, I snapped a quick photo with my phone of one of her graphs. She said there are two different types of companies listed on the graph. The companies …

ypn default feature image

Spice Up Your Networking to Boost Business

Blog Contributor Networking, Professional Development, Sales & Marketing 2 Comments

By Scott Newman Every real estate professional has experienced it: those slow times, the off-months, the hot streaks that suddenly go cold… call them what you will but when things turn sluggish at the office, it can not only be a confidence and momentum-killer but also a disaster for your business plan.  So how do you avoid the roller coaster …

ypn default feature image

Don’t be Avril Lavigne

Blog Contributor Business Challenges, Professional Development, Sales & Marketing, Technology & Social Media 4 Comments

By Nobu Hata I got stuck watching the Olympic Closing Ceremony and the highlight – for me – was watching how uncomfortable Avril Lavigne looked singing her hit opus “Girlfriend.”  It was painful watching the once married, now divorced, 26-year-old post-tweenage pop punk princess singing an ode to adolescent high school girlfriend jealousy, while looking – literally – like she …