How to Win the Deal in a Seller’s Market

Blog Contributor Buyers, Customer Service, Sales & Marketing Leave a Comment

By Drew Heasley

Most markets are facing inventory shortages this time of year. There are simply too many buyers and not enough homes for sale. This requires buyer’s agents to get creative and aggressive in order to help their clients get the home they want. There are a lot of ways to get this done while retaining your professionalism.

The …

7 Steps to Crafting a Better Sales Story

Blog Contributor Customer Service, Sales & Marketing, Sales Tips & Techniques, Sellers, Staging, Working with Clients Leave a Comment

By Nico Hohman

Is your listing presentation working for you? Are you getting as many listings as you want?

If the answer is “no,” then it may be time to craft a better sales story.

According to Donald Miller, author, speaker, and founder of The StoryBrand Process, you should think of your listing presentation as a story. As humans, we …

ypn default feature image

Authentic Pride in Your Job Makes All the Difference

Blog Contributor Personal Fulfillment, Professional Development, Sales & Marketing 2 Comments

By Toby Boyce It was a quiet Monday night until the cell phone rang. My mother-in-law was on the other end, and five hours later my wife and I arrived in Cleveland – via Bellevue – and the Cleveland Clinic as my father-in-law was admitted. It would go without saying that we were scared, nervous, and extremely worried as we …

ypn default feature image

Lead the Way With Positivity and Appreciation Will Soon Follow

Blog Contributor Business Challenges, Transaction Procedures & Fees, Working with Clients Leave a Comment

By Lincoln Crum I recently closed a transaction that I had listed for 10 months.  There were all kinds of difficulties with the transaction but we worked through them, one by one.  My seller was out of state and was really good to work with, but towards the end was growing impatient. To say the least… as was I. Once …