The 5 Must-Read YPN Lounge Posts of 2018

Erica Christoffer Being a REALTOR®, Sales & Marketing 1 Comment

Blog posts packed with actionable, business-boosting tips and recommendations for real estate professionals were the most well-read of the year. New and returning contributing bloggers provided content for the YPN Lounge that received roughly 112,000 total page views in 2018.  With readers seeking peer-to-peer blog articles for advice and best practices, here are the top five YPN Lounge posts of …

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Guiding Clients Through Multiple Offers (And Every Real Estate Deal)

Blog Contributor Customer Service, Sales & Marketing 1 Comment

By Samantha Jones

When I began this blog series in the fall, multiple offer situations were rampant. They were the norm at most price points. Yet, such as the real estate market goes, its a constant ebb and flow. As 2019 rapidly approaches, multiples are becoming less and less common.

If I had a dollar, or maybe $20, for every …

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Plan Your 2019 Business in 5 Easy Steps

Blog Contributor Establishing Your Business 5 Comments

By Jef Conn

The end of 2018 is drawing near, so if you haven’t yet written your business plan for 2019, now is the time. Don’t worry if you’re reading this after January 1, you can start today and plan the rest of your year. Let’s keep it simple and plan your 2019 business in five easy steps.

Step 1: …

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The Ultimate List of Book Recommendations for Agents

Blog Contributor Establishing Your Business, Sales Tips & Techniques 1 Comment

By Brandon Doyle

I’m an avid reader and an author in addition to being a real estate professional. I know firsthand how influential books can be on a person’s life and career.

After much debate, I’ve come up with my top 10 book recommendations for real estate agents. These titles are in no particular order, but I hope my descriptions …

Top 5 Blogs for Boosting Business This Year

Erica Christoffer Establishing Your Business, Sales & Marketing Leave a Comment

  When it came to the YPN Lounge posts that received the most views and engagement in 2017, readers chose those that offer the most nitty-gritty business tips. These business-building articles share first-hand advice written by YPNers for YPNers. This peer-to-peer blog has been going strong since 2009, and as it enters its ninth year of existence, let’s look back …

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A Blog Post About Blogging

Blog Contributor Professional Development, Sales & Marketing, Technology & Social Media 2 Comments

                  By Scott Newman So here’s where you currently stand: Everyone and their mother has been telling you to blog. They say, “it’s so important to connect with the potential clients in your market.” Or more generally, “put yourself out there!” Even asking, “Why aren’t you blogging already? You’re the best writer …

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Don’t Be Afraid to Reset and Start Over…

Blog Contributor Business Challenges, Professional Development Leave a Comment

By Chris Nichols I love the game of golf! Many lessons can be learned from the sport; and one was learned poignantly on Sunday at the Master’s in Augusta, Ga. Phil Mickelson was within striking distance of the lead in the final round when he was faced with a difficult decision due to an errant tee shot. The choice he …

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Being Unattached to the Outcome

Blog Contributor Business Challenges, Closing, Professional Development, Sales & Marketing, Working with Clients 5 Comments

By Dave Robison Ever had a buyer working with more than one agent? Ever had a seller who you spent a ton of time with, gave them your advice, and then they used a discounted service? Ever had a buyer who kept changing their mind or made offers on a lot of properties? I knew an agent who had a …

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Help Your Clients With Their Credit Scores: It Could Save Them $253/Month

Blog Contributor Financing & Credit, Helpful Tools, Homeownership Education & Counseling, Sales & Marketing Leave a Comment

By Marc Guzman We all know how important your credit score is when it comes to borrowing money for credit cards, auto loans and home loans.  But how many of us really take the time to educate our clients on the benefits of preparing their credit score before they buy a home? Buying a home can be very exciting and …