ypn default feature image

Top 10 Reasons You Should Enter the NARdiGras Video Contest

Blog Contributor NAR Annual Conference and Expo, Professional Development, Technology & Social Media, YPN Events 1 Comment

By Allison Fitch-Markham, Marketing Director, NAR Conventions Division 10.       Face it, you’re just not going to be able to sample fried catfish, shrimp po’boys and sautéed alligator at home. 9.         Your childhood dream was to meet Mary Lou Retton and you took out your mum’s favorite vase when you tried to vault the coffee table. 8.         If you win, you’ll …

ypn default feature image

Create Your Own Social Media Policy

Blog Contributor Professional Development, Technology & Social Media, Work/Life Balance 3 Comments

By Stefanie Hahn Social Media policies are becoming commonplace with businesses today.  Companies want to make sure their employees understand what online behaviors will not be tolerated of their charges.  For many of us, these “tolerated” behaviors seem obvious, but we all know that one guy or girl who likes to share a little too much. I think it’s important …

ypn default feature image

Brick & Mortar or Virtual: Which is More Important?

Blog Contributor Being a Broker, Business Challenges, Establishing Your Business, Sales & Marketing 2 Comments

By Toby Boyce As an agent, would you prefer your brokerage to have an amazing brick and mortar location or an amazing online presence? The question flowed from Michael McClure, president and CEO of Professional One Franchising, on Twitter (@professionalone) recently. There were several agents who jumped right into the discussion — and being on Twitter, it doesn’t take a …

ypn default feature image

Tap into More Buyers With a Watering System

Blog Contributor Environmental, Helpful Tools, Homeownership Education & Counseling 1 Comment

By G. M. Filisko, contributing writer, HouseLogic Working with sellers looking for another way to make their home stand out? Suggest they dip their toes into a yard-watering system that saves water and money. Almost one-third of the water the average family uses—an average of 100 gallons a day—ends up in home owners’ yard and garden, according to the U.S. …

ypn default feature image

When to Break Up With a Client: Tales of the Indecisive Buyer

Blog Contributor Business Challenges, Buyers 12 Comments

By Brooke Wolford I recently decided to let go of a client. It was a really hard decision for me to have to tell a buyer that I couldn’t work with them anymore. In all, I had to weigh my options. When I had initially starting working with this buyer, it was after a big dispute with another agent in …

ypn default feature image

HouseLogic Nominated for Innovator Award

Blog Contributor Helpful Tools, Homeownership Education & Counseling, Technology & Social Media 1 Comment

By G. M. Filisko, contributing writer, HouseLogic HouseLogic, the NATIONAL ASSOCIATION OF REALTORS’® new consumer website covering all facets of homeownership, is a finalist in the 2010 Inman News Innovator Awards’ “media site” category. HouseLogic’s nomination places it in the running for Inman News’ People’s Choice Innovator Award. The Inman Innovator Awards, launched in 1997, recognize companies that use technology …

ypn default feature image

A Case for RPR

Blog Contributor Helpful Tools, Sales & Marketing, Technology & Social Media 1 Comment

By Nobu Hata I’ve been lucky enough to be a Realtors Property Resource™ beta tester for the last couple months, and MLS controversy aside, it’s an elegant site that belies a very powerful information resource, packed with potential, underneath it all.  I’ve devised its place in my marketing plan (as a monthly client touchpoint) once live, but I’d never had …

ypn default feature image

3 Reasons Not to Attend RE Connect San Francisco!

Drew Burks Classes & Education, Professional Development, Technology & Social Media 2 Comments

By Drew Burks 2010 Real Estate Connect San Francisco This is one event I have always wanted to attend but never have.  Well, this year I made the choice to not only attend the event but to participate with my fellow YPNers during the afternoon session of Agent Reboot. Life is what we make it and we get out of …

ypn default feature image

No Tax Credit? No Problem!

Blog Contributor FHA Programs, Sales & Marketing 2 Comments

By Michelle Flaherty Has the incentive for first-time home buyers to break into the market just gone away? My non-scientific market research has shown me that it has not.  My buyer clients are still excited about the house hunting process, low interest rates, and attractive offerings at low prices – and I’m hearing the same from my peers. In fact, …