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Every Coin Has Two Sides: This REALTOR® Experiences Life as a Buyer

Blog Contributor Business Challenges 1 Comment

By Crystal Webster I’m in the market for a new home. Wow, I’d almost forgotten what it’s like to be on the other side of the transaction! It’s actually been a great experience to help remind me what it’s like to be the client. I’m normally a very rational, logical person. But house hunting does crazy things to people. I’ve …

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Not Blogging Like You Should

Melissa Tracey Business Challenges, Technology & Social Media Leave a Comment

By Amy Steele I have been remiss. I readily admit it. I used to blog about the Crestline and Lake Arrowhead area in California on the ActiveRain platform regularly. The best part about ActiveRain is that you get to learn from other real estate professionals from all across the country, reading their stories and experiences, and what to do and what not to …

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Three Ways to Convince Your Seller that ‘Less is More’

Blog Contributor Sales & Marketing, Sales Tips & Techniques, Sellers 2 Comments

By Susan Brown Helping a seller get their home market-ready can be stressful.  Appearance needs to be addressed.  Collectibles are lovely, but don’t have the same meaning to a prospective buyer.  As the listing REALTOR®, you want to ask the home owner to declutter in a diplomatic way. 1. Use a Home-Stager.  We offer this service as part of our …

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I’m Kind Of A Big Deal, But Nobody Knows It! Here Are 8 Tips To Set Yourself Apart.

Blog Contributor Outreach, Professional Development, Uncategorized 3 Comments

By Brooke Wolford Have you ever noticed a for sale sign in a neighbors yard and wondered, “Why didn’t they use me?” Well don’t be too hard on yourself. People tend to forget that you are a REALTOR® unless you remind them. Here are some things you can do to set yourself apart from the rest. 1. Do every open …

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Being Good to the Environment is Good For Business

Blog Contributor Business Challenges, Environmental, Technology & Social Media 1 Comment

By Heather Soldonia The San Francisco Bay area is known for being progressive. In San Francisco we have more than 40 LEED-registered municipal projects in the pipeline, real estate agencies who promote themselves exclusively as “green” and (did I forget to mention…) Berzerkeley. As real estate agents we use a lot of paper, electric, and energy resources. The following are …

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Your Chance to Be Part of 30 Under 30

Blog Contributor Establishing Your Business, Professional Development, YPN News Leave a Comment

By Katherine Tarbox, Senior Editor, REALTOR® Magazine In 1999, former REALTOR® magazine Senior Editor Robert Sharoff gave birth to the idea of showcasing talented real estate pros under the age of 30. Thousands of applications and hundreds of profiles later, the 30 Under 30 program is thriving. The 2010 edition will mark the 10th anniversary for this feature. REALTOR® Magazine …

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How Do You Use Technology? HP is Awarding Prizes for Best REALTOR® Technology Stories

Blog Contributor Professional Development, Technology, YPN News 1 Comment

Win a $3800 mobile office package or one of four HP mini Netbook computers. Hewlett-Packard wants to hear how YPN members use technology to win more business, save time, and wow clients.  They are running a contest for the best example of technology use of by a REALTOR®. All entries due October 28. The winners will be announced at the …

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Finding Income in the Downtime

Blog Contributor Business Challenges, Working with Clients, YPN Events 4 Comments

By Jessica Hickok Although selling real estate can be a very lucrative career, there can be some downtime when listings are hard to move, ultimately casting a negative cloud over that whole lucrative career thing. That’s where residential property management can swoop in and save the day.  Property managers typically charge a monthly management fee, which is usually a percentage …

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Accentuate the Positive? Maybe Not!

Blog Contributor Business Challenges, Professional Development, Sales & Marketing, Sales Tips & Techniques 17 Comments

By Patricia Kennedy How do you market a house that’s beyond awful? You price it right. But it’s more important to lower the expectations of colleagues and buyers – and to do it in a way that still gets them in the door and makes them laugh. In one of Washington, D.C.’s worst ever markets, some dear friends called. Both …

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The 21st Century REALTOR®

Blog Contributor Being a REALTOR®, Technology & Social Media 6 Comments

By Dan Iampieri I’m the 21st century REALTOR®, so let me tell you more. I’m digitally enhanced, slightly cropped, I’m fine tuned and on iTunes downloading a new ring tone for my iPhone. I’m camera ready, custom made, plugged-in and ready to rate, constantly updating my status update. I e-mail, I e-commerce, I e-trade, but my life is still far …