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By Lynn Minnick I’ve been marketing the crazy out of a high-end listing. (Yes, I’m fairly sure I just made up that expression…but this is about getting creative, right?) This is easily the hardest I’ve ever worked to sell a listing. In this market, I went in knowing it would be a challenge, armed with an arsenal of creative ideas …
By Nobu Hata I loathe business planning. Recognizing one’s failings from the previous year, and moving forward, learning from mistakes is a hard thing to do. And since the economy hit the skids, it’s become increasingly difficult to “plan” for anything as of late. But the one thing I’ve made a commitment to do this year, is to ask advice …
By Dave Robison According to NAR’s report about real estate professionals, the majority of us came from admin jobs rather than sales jobs. There is a high probability that the majority of you reading this are order-takers. The good news is you can change that. You can become a better sales person. I admit it, I was an order-taker and …
By Laura Rubinchuk Millions of people tuned in last night to watch football, commercials, eat junk food and drink beer, or maybe you were just waiting to see when it would be over to catch the new episode of Glee. Regardless of your motivations, the Superbowl is the largest television audience all year, giving advertisers the ability to spread their …
Know any true football fanatics? You know, the normally mild-mannered dudes and dudettes who’ll hurl their official autographed football through the wall if their beloved team loses in this Sunday’s Super Bowl? Help them mend their broken hearts—and their drywall—by posting the free REALTOR® Content Resource article “Repair Walls to Give Rooms a Fresh Face” to your blog, Facebook …
By Brooke Wolford Recently, I have noticed how often you see a character on TV playing a real estate agent or the several hundred reality shows about real estate. It brings home the point that real estate has the interest of pretty much everyone. You can’t turn on the news and not hear some sort of real estate-related story. Let’s …
By Cory Brewer An agent in my office recently had a deal where the clients on the other side of the transaction carelessly posted information online and it ended up costing them, BIG TIME. When selling a house, it’s very important that the seller provide full disclosure about its condition. When purchasing a house, it’s very important that the buyer …
By Subhi J. Gharbieh Many times agents are quick to use the “client” title for someone they are working with or representing in a real estate transaction. There are so many people out there nowadays trying to scam others, and it happens every day in our industry. My friendly advice to real estate professionals: Get to know the person you …
By Chris Nichols At his inaugural, NAR President Ron Phipps, issued a challenge to the members. He said, “We shouldn’t merely be the voice of real estate; we should be its architects and engineers.” I remember hearing those words and thinking about the responsibilities that architects and engineers have in the building process. Both refer regularly to a set of …
By Rob Reuter, YPN Manager Happy New Year and congratulations on an outstanding 2010! YPN has taken great strides in the last year growing to 8,700 registered members in 134 networks across 43 states! We had 500 attend the YPN Fire & Ice Reception in New Orleans during the 2010 REALTORS® Conference & Expo, and more than 80 YPN chairs …
