Photo of Ashley, Jordan, and their son Nixon.

Overcoming Personal Adversity While Building a Real Estate Career

Blog Contributor Business Challenges, Personal Fulfillment, Young Pros in the Spotlight 1 Comment

By Kyle Malnati

Real estate is a tough business; not for the faint at heart. Many of us work 60 to 70 hour weeks without any assurance that the deals we are working on will actually produce results. As an entrepreneur, you constantly wrestle with the thrill of victory and the agony of defeat.

I have enjoyed hosting a real …

7 Reasons My First Instagram Influencer Event Was a Failure

Blog Contributor Sales & Marketing, Technology & Social Media 7 Comments

By Joy Bender

I’ve found Instagram marketing for real estate to be an important part of my marketing strategy. This past June, I organized my first San Diego luxury real estate Instagram influencer event to launch a new $7.75 million listing.

This article is the second of a two-part blog series on Instagram marketing for real estate. Part one, Instagram …

Cool YPN Events for This Hot Real Estate Season

Erica Christoffer Classes & Education, Uncategorized, YPN Events, YPN groups 1 Comment

By Erica Christoffer

Your YPN members are in the throes of a frenzied seller’s market. They’ve likely been hard-pressed to satisfy anxious buyers seeking suitable properties. They’re probably juggling multiple offer listing and clients thirsting for immediate responses. How do you add value to their real estate toolkit through your YPN group activities and events?

Here are five real examples …

How to Protect Home Buyers, Owners From Asbestos

Blog Contributor Hazard & Disclosures, Rental Properties, Safety 1 Comment

By Rachel Lynch When trying to find a buyer’s dream home, it’s critical to not lose sight of what really matters—and no, I don’t mean an immaculate kitchen. Whether your client is a first-time homebuyer, or a retiree looking to downsize, the state of their new home impacts their health. Unfortunately, even the most beautiful facade can be hiding an …

Be a Business Go-Getter With Christian Ross

Blog Contributor Being a Broker, Commitment to Excellence, Managing Your Agents, Professional Development 1 Comment

By Lee Davenport

What does it take to be a top producer? There is no magic formula, but there are habits and principles from top producers that you can “borrow” for your playbook.

From magazine covers to TV shows, Christian Ross is the go-getting managing broker of the burgeoning Village Realty in Atlanta and a team leader. What are the …

Instagram Influencer Marketing: Selling a Luxury Property

Blog Contributor Advertising & Prospecting, Sales Tips & Techniques, Social Media 5 Comments

By Joy Bender

With 1 billion Instagram users, you’re missing out if you’re not using Instagram influencer marketing as part of your luxury property sales strategy.

To help other real estate professionals figure out how to market on Instagram, I’ve created a two-part blog series. This post outlines what social media influencer marketing is and how can be advantageous to …

YPN Launches New Website

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By Rob Reuter

After nearly a year of research and development, we are pleased to announce the launch of a new Young Professionals Network website, ypn.realtor!

The 2017 YPN Advisory Board made the development of a YPN website a key initiative when it was determined that a hub for all YPN resources was needed to better serve local and state …

Defying Myths With Teresa Cowart

Blog Contributor Being a Broker, Professional Development Leave a Comment

By Lee Davenport

Have you heard the myth that you can’t be productive and successful as both a real estate salesperson and the broker-owner of your company? Teresa Cowart is a myth-breaker. She is one of the owners of the Savannah, Ga., metro area’s RE/MAX Accent (where I have had the privilege of training) and leads a team that closed …

Caveat Emptor: Lessons Learned from Tax Season

Blog Contributor Advertising & Prospecting, Sales & Marketing Leave a Comment

By Samantha Jones Every year, Uncle Sam comes calling like clockwork in the spring. In the midst of our crazy spring market no less, and then comes the sticker shock. The inevitable cringing at how much I spent to run my business last year. At the end of the day, we are small business owners after all. It does take …

From Track Suits to Tailored Suits: Rod Williams

Blog Contributor Establishing Your Business, Sales & Marketing 1 Comment

By Lee Davenport

Today’s post features the determined and inspiring Rod Williams. What makes Rod a top producer? Rod is ranked number two overall in his brokerage firm, Solid Source Real Estate Companies, out of approximately 1,700 agents (his third consecutive year in the top three). Yes, Rod is in the top 5 percent for the entire metro Atlanta REALTORS® …