Clarksville YPN Events Shine

Erica Christoffer Being a REALTOR®, Young Pros in the Spotlight, YPN News 2 Comments

Part one in a series featuring the 2018 YPN Network of the Year recipients. In November, Clarksville Association of REALTORS® Young Professionals Network in Tennessee was awarded the small YPN Network of the Year. Based on membership size, Clarksville was up against 13 other YPN groups that applied for the 2018 honor in the small category. But a few key …

The 5 Must-Read YPN Lounge Posts of 2018

Erica Christoffer Being a REALTOR®, Sales & Marketing 1 Comment

Blog posts packed with actionable, business-boosting tips and recommendations for real estate professionals were the most well-read of the year. New and returning contributing bloggers provided content for the YPN Lounge that received roughly 112,000 total page views in 2018.  With readers seeking peer-to-peer blog articles for advice and best practices, here are the top five YPN Lounge posts of …

Two young professionals shaking hands over table.

Guiding Clients Through Multiple Offers (And Every Real Estate Deal)

Blog Contributor Customer Service, Sales & Marketing 1 Comment

By Samantha Jones

When I began this blog series in the fall, multiple offer situations were rampant. They were the norm at most price points. Yet, such as the real estate market goes, its a constant ebb and flow. As 2019 rapidly approaches, multiples are becoming less and less common.

If I had a dollar, or maybe $20, for every …

Sketch book with business plan graphic.

Plan Your 2019 Business in 5 Easy Steps

Blog Contributor Establishing Your Business 5 Comments

By Jef Conn

The end of 2018 is drawing near, so if you haven’t yet written your business plan for 2019, now is the time. Don’t worry if you’re reading this after January 1, you can start today and plan the rest of your year. Let’s keep it simple and plan your 2019 business in five easy steps.

Step 1: …

Becoming an Influencer in Your Real Estate Market

Blog Contributor Sales & Marketing, Social Media 5 Comments

By Rebecca Donatelli

Let’s face it, real estate is an incredibly competitive business. Many markets are over-saturated with agents who are competing for the same clients, same listings, same commission checks. Plus, any time we experience a super “hot” market, a whole new surge of agents enter the industry—many of them hungry and willing to do whatever it takes for …

Two people shaking hands in front of a house.

5 Tips to Help Sellers Navigate Multiple Offers

Blog Contributor Sales & Marketing, Sales Tips & Techniques 2 Comments

By Samantha Jones

Autumn is all about embracing change, such as the falling temperatures, pumpkin-spice everything, and shifting markets.

While inventory levels fluctuate around the country, it’s still common to receive multiple offers on listings in many areas. Serving as a trusted resource with proper advice for your sellers is just as important heading towards the holidays than ever.

On …

YPNers Gather for Networking and Awards in Boston

Erica Christoffer Young Pros in the Spotlight, YPN groups 3 Comments

More than 500 members of the National Association of REALTORS®  gathered from across the country for a night of networking and celebration in Boston’s Theater District as part of the 2018 REALTORS® Conference & Expo on Nov. 2, 2018. The highlight of the event at Whiskey Saigon was the announcement of the 2018 YPN Network of the Year Award recipients. …

3 Ways You’re Failing at Customer Service (And What to Do About It)

Blog Contributor Customer Service, Sales & Marketing 3 Comments

By Dale Swanton

It’s no secret that the best salespeople also tend to be the best at customer service. After all, good customer service leads to happy and loyal customers, and happy and loyal customers lead to repeat and referral business. Referrals are crucial to long term success in real estate, yet many agents aren’t building the referral base they should. …

screenshot from the movie Halloween

4 Ways Conference-Goers Can Be as Creepy as Halloween Flicks

Blog Contributor Classes & Education 1 Comment

By Lee Davenport

Autumn is conference season! Typically, this is my favorite time of year—the leaves are turning, there’s a chill in the air, and it’s the perfect time to spend networking and learning at a conference (the REALTORS® Conference & Expo coming up this weekend in Boston, for instance).

Unfortunately, there are some conference-goers who are creepier than any …

Small group of young professionals in a meeting.

How Delegating Can Take Your Business to the Next Level

Blog Contributor Business Challenges, Managing Your Agents 1 Comment

By Brandon Doyle

As the old adage says, it takes a village to raise a child. Why should running your real estate business be any different? When in a leadership role, such as broker-owner or team leader, it can be easy to feel like the weight of the company is resting on your shoulders and your shoulders alone. But this …