eal estate agent showing house to clients

Is the Real Estate Market Finally Balancing Out?

Blog Contributor Buyers, consumers, Sellers 4 Comments

By Hazel Emlen The housing market was off to quite a competitive start at the beginning of 2021. For many buyers, the competition made purchasing a home quite challenging. Some buyers have given up on purchasing a home altogether. From the stress of competing with cash buyers and buyers who waive most or even all contingencies, many first-time home buyers …

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3 Reasons for Extreme Buyer Demand

Blog Contributor Buyers, Residential Real Estate, Sales & Marketing, Sellers 3 Comments

By Hazel Emlen

One of the hottest topics nationwide right now is real estate. Some of the big questions people are asking out there are: How is our real estate market doing? Is it a good time to sell? To buy? How are the interest rates? If you were to ask any real estate professional in any part of the …

Moving Scams and How to Avoid Them

Blog Contributor Buyers, consumers, Sellers, Working with Clients 1 Comment

By Anita Clark

Moving scams are real and if you or your clients have ever been victimized, you know how difficult the frustration and struggle is to get your property. While real estate agents are typically not involved in the moving aspect of home relocation, they can provide advice or even provide a list of potential sources to make the …

How to Overcome the ‘Too Young’ Objection in Real Estate

Blog Contributor Sales & Marketing, Sellers, Working with Clients 4 Comments

By Alex Craig

Being young in real estate can sometimes be a barrier or hurdle to getting clients—but it doesn’t have to be. You can overcome feeling “too young” or clients choosing another agent simply because they believe you’re “too young” to help them buy or sell a home.

I was 25 when I got started in real estate. I …

Case Study: How Real Estate Pros Help Buyers and Sellers Avoid Costly Mistakes

Blog Contributor Being a REALTOR®, Buyers, Code of Ethics, Ethics & Policy, Fraud, Negligence, & Liability, Hazard & Disclosures, Sellers 13 Comments

By Neil Goradia

“OMG! My agent just made $7,000 and all they did was list my property!”

Does this sound familiar?

How often have you felt the need to defend your commission as a real estate agent?

This article is not to beat up on for sale by owners. In fact, there are plenty of times that it works great.

‘How I’m Responding to My Clients’ FAQs’

Blog Contributor Sellers, Working with Clients 1 Comment

By Matt Clements

No doubt, we’re operating under new conditions, helping clients buy, sell, and rent property during the COVID-19 pandemic. Some of the common questions you’re getting from customers and prospects might be the same as always, while others might be unique to today’s world. In the spirit collaboration, here’s how I’m answering the questions I frequently receive.

Q. …

How to Be an Innovative Agent in the Age of iBuyers

Blog Contributor Business Challenges, Sellers 2 Comments

By Lee Davenport Blockbuster, Toys R’ Us, Blackberry, Amazon, Netflix: What do those names mean to you? You may see Amazon and Netflix as innovative companies that make life easier for consumers. They’ve also evolved over time. Remember when we rented Netflix DVDs through the mail before they offered streaming? Amazon started as an online bookstore. Today, the retailer spoils …

Resolve to Stop Losing Listings

Blog Contributor Consumer, Sales & Marketing, Sellers Leave a Comment

By Lee Davenport

Listing Leader — Is this title on your New Year’s resolution list? How about on your business plan for this year? I’m here to tell you, that you can make it happen. Here are four considerations to help, but only if you’re willing to subscribe to the notion of “out with the old, in with the new.”

7 Steps to Crafting a Better Sales Story

Blog Contributor Customer Service, Sales & Marketing, Sales Tips & Techniques, Sellers, Staging, Working with Clients Leave a Comment

By Nico Hohman

Is your listing presentation working for you? Are you getting as many listings as you want?

If the answer is “no,” then it may be time to craft a better sales story.

According to Donald Miller, author, speaker, and founder of The StoryBrand Process, you should think of your listing presentation as a story. As humans, we …

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Dealing With Unrealistic Sellers

Blog Contributor Code of Ethics, Mark-to-Market, Professional Development, Sales & Marketing, Sellers 7 Comments

By Scott Newman The market is recovering—in some areas it’s even a seller’s market—and that means sellers can once again be a little more demanding…and a little more unrealistic. So your client is turning into a “sellerzilla.” What do you do when your relationship with the client is on the line, but you need to get your point across?  Read …