Take the 4-Week J.E.D.I. Challenge to Promote the American Dream of Fair Homeownership

Blog Contributor Being a REALTOR®, Fair Housing 1 Comment

By Lee Davenport

“There is no other organization that can end residential segregation like your organization,” Eddie S. Glaude Jr. told REALTORS® during the 2020 Leadership Summit. “We may work in integrated places, but in the intimate spaces, we don’t know each other. We are walking mysteries to one another, and that has everything to do …

Take the Implicit Bias Test

Blog Contributor Code of Ethics, Fair Housing 1 Comment

The National Association of REALTORS® has partnered with the Perception Institute to create a new 50-minute video called “Bias Override: Overcoming Barriers to Fair Housing,” which aims to help real estate professionals address unconscious prejudices and stereotypes in their daily business interactions. “Fair housing, equality, and inclusion are among NAR’s most cherished values,” says NAR President Vince Malta. “REALTORS® follow …

Live Virtual At Home With Diversity® Course May 19

Blog Contributor Being a REALTOR®, Classes & Education, Fair Housing 1 Comment

By Marc Gould

The National Association of REALTORS®’ At Home With Diversity® (AHWD) certification course recently underwent a content overhaul and is overflowing with best practices for 2020.

Here are three ways taking the AHWD® certification course can expand your business and horizons:

1. Build a Foundation for a Diversity-Oriented Practice

An understanding of fair housing laws and a commitment …

QUIZ: Will Your Social Media Ads Land You in a Hot Mess?

Blog Contributor Being a REALTOR®, Code of Ethics, Fair Housing, Legal 4 Comments

*The quiz closed on Aug. 29, 2019. Thank you to the 1,830 people who participated! By Lee Davenport Are you still stuck in the vortex of what I call the “wild, wild west” of social media? That’s a dangerous place for your business to stay. The “wild, wild west” of social media was a time when anything and everything seems …

Finding Your Real Estate Niche

Blog Contributor [Demographic-based grouping], Community, Establishing Your Business, Fair Housing, Sales & Marketing, Working with Clients 5 Comments

By Anita Clark

It can be difficult for both new agents and seasoned professionals to maintain a year-round stream of prospects from our online marketing efforts. This is especially true if we do not focus on a specific niche or market segment.

It is easy to get sidetracked by the latest shiny real estate thing. It can also be hard …