Why Do I Have To Become a REALTOR®?

Blog Contributor Being a REALTOR®, Establishing Your Business, New REALTOR®, Professional Development 2 Comments

By Sam DeBord

Excerpted from Sam DeBord’s contribution to the book “The Honest Real Estate Agent” (2016) by Mario Jannatpour.

This is the question that inevitably comes up for new real estate agents within their first few years of business. There are fees to be paid to the licensing agency, the brokerage, and the MLS, but what is the REALTOR® …

The Golden Rule is Wrong

Blog Contributor Consumer, Establishing Your Business, Working with Clients 4 Comments

By Nico Hohman

The Golden Rule: We all know it; we all grew up learning it in elementary school. “Do unto others as you would have them do unto you.” Or, in layman’s terms, treat others the way you would want to be treated.

While the sentiment behind the Golden Rule means well, I’m here to tell you that it …

A Follow Up Funnel That Will Increase Conversion Rates

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By Alexis Craig

What if I told you that you could generate $100,000 extra in gross commission income with only a minimal investment?

You probably think I’m full of it, especially if you’re not even making over $100,00 right now. But that’s because most people think the only way to increase their income is by generating more leads.

While lead …

3 Surefire Ways to Make Your Open House Stand Out

Blog Contributor Community, Consumer, Establishing Your Business, Sales & Marketing, Working with Clients 1 Comment

By Brandon Doyle

When it comes to pioneering a successful real estate business, the power of the open house is not to be underestimated. On one front, staging an open house appeases the seller and stirs up potential buyers. Beyond that, an open house is also a rare marketing opportunity where you and your services enjoy face-to-face time with a …

7 Ways to Improve Your Prospecting for 2017

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By Nico Hohman

The fourth quarter of 2016 just started, and in my world that means getting ready for a great 2017.

To do that, there is one business activity that I need to practice more than any other: prospecting.

Last year, I wrote a piece titled 8 Ways to Improve Your Daily Prospecting, and it was a smash hit, …

4 Steps to Hiring Out Your Sales Process

Blog Contributor Establishing Your Business, REALTOR® Finances, Work/Life Balance 3 Comments

By Alexis Craig

The true test of whether or not you own a real business is if you can go on vacation to a place like Fiji—without your cell phone—for two weeks and continue to see your income grow.

If you need to be working everyday in order for your business to grow, then you’re in a bottleneck. You don’t …

Drive More Traffic to Your Real Estate Blog

Blog Contributor Consumer, Establishing Your Business, Technology & Social Media 2 Comments

By Nathan Garrett

Did you know that there are more than 2 million blog posts published every single day? That’s almost 1,400 blogs posted every single minute! Some large, nationally syndicated websites alone will push out anywhere from 500 to 1,000 posts in a single day.

So, how do you, as an agent, stand out from all the noise?

When …

3 Easy Ways to Build Lasting Client Relationships

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By Brandon Doyle

When you are pioneering your own real estate business, it’s tempting to get completely wrapped up in the myriad managerial and administrative daily duties. But the foundation of all successful real estate ventures is built upon relationships with people, not just in executing a series of transactions. A personal touch is more than an effective way to …

Turn End-of-the-Year Busyness into Business

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By Lee Davenport

I am a planner; so much so that I’m already planning for the New Year. But, I get it. You may not be a planner, and my admission may have made you cringe. So, just for you, I have eight questions that will help you win business in the next 12 months.

Some might call this business …

6 Ways to Get Business Without Spending Money

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By Drew Heasley

As agents, we’ve all been pitched everything from mailers to web leads—but free is better. Below are six of my favorite free (or next-to-free) ways to generate business.

1. Ask your family and friends. And then ask them again. This is pretty simple, and I hope you are exploring this at great lengths already. When I ask …