ypn default feature image

Does Social Networking Result in More Closings?

Drew Burks Business Challenges, Closing, Polls, Professional Development, Sales & Marketing, Technology & Social Media 24 Comments

By Drew Burks   Facebook, Twitter, YouTube, and Blogging … I get asked this question all the time: “Can I really close more business using social networking sites like Facebook, Twitter, YouTube, and a blog?” The answer is YES! I know that many are skeptical, so I interviewed quite a few REALTORS® to find out what their experience has been over …

ypn default feature image

Why is it so Hard for REALTORS® to Go On Vacation?

Blog Contributor Business Challenges, Work/Life Balance 2 Comments

By Michelle Flaherty This week, I went on a quick trip with my fiancé to visit the site of our upcoming wedding in Marco Island, Florida.  With my work week reduced to Monday and Tuesday, I went into action mode, arranged coverage for the week, and packed my laptop so I could take care of business from the beach. Of …

ypn default feature image

Every Coin Has Two Sides: This REALTOR® Experiences Life as a Buyer

Blog Contributor Business Challenges 1 Comment

By Crystal Webster I’m in the market for a new home. Wow, I’d almost forgotten what it’s like to be on the other side of the transaction! It’s actually been a great experience to help remind me what it’s like to be the client. I’m normally a very rational, logical person. But house hunting does crazy things to people. I’ve …

ypn default feature image

Not Blogging Like You Should

Melissa Tracey Business Challenges, Technology & Social Media Leave a Comment

By Amy Steele I have been remiss. I readily admit it. I used to blog about the Crestline and Lake Arrowhead area in California on the ActiveRain platform regularly. The best part about ActiveRain is that you get to learn from other real estate professionals from all across the country, reading their stories and experiences, and what to do and what not to …

ypn default feature image

Being Good to the Environment is Good For Business

Blog Contributor Business Challenges, Environmental, Technology & Social Media 1 Comment

By Heather Soldonia The San Francisco Bay area is known for being progressive. In San Francisco we have more than 40 LEED-registered municipal projects in the pipeline, real estate agencies who promote themselves exclusively as “green” and (did I forget to mention…) Berzerkeley. As real estate agents we use a lot of paper, electric, and energy resources. The following are …

ypn default feature image

Finding Income in the Downtime

Blog Contributor Business Challenges, Working with Clients, YPN Events 4 Comments

By Jessica Hickok Although selling real estate can be a very lucrative career, there can be some downtime when listings are hard to move, ultimately casting a negative cloud over that whole lucrative career thing. That’s where residential property management can swoop in and save the day.  Property managers typically charge a monthly management fee, which is usually a percentage …

ypn default feature image

Accentuate the Positive? Maybe Not!

Blog Contributor Business Challenges, Professional Development, Sales & Marketing, Sales Tips & Techniques 17 Comments

By Patricia Kennedy How do you market a house that’s beyond awful? You price it right. But it’s more important to lower the expectations of colleagues and buyers – and to do it in a way that still gets them in the door and makes them laugh. In one of Washington, D.C.’s worst ever markets, some dear friends called. Both …

ypn default feature image

Tips to Help First-Time Home Buyers Succeed

Blog Contributor Business Challenges, Sales & Marketing, Working with Clients 1 Comment

By Heather Soldonia Despite the condition of the nation’s real estate market, California still holds some of the strongest property values in the country. Forbes Magazine recently released its annual article of America’s 500 Most Expensive Zip Codes. And it’s actually easier to identify which San Francisco Bay area towns aren’t listed. The median home price in Sunnyvale (#498) was …

ypn default feature image

Working With Short Sales: Too Much Junk in the Trunk! Try These Navigation Techniques

Melissa Tracey Business Challenges, Short Sales & Foreclosures, Working with Clients 1 Comment

By Dave Robison A short sale would have you think it’s going to be a quick and short closing. The problem is they all have too much Junk in the Trunk. In a race, their tail end is dragging along the ground, which makes the vehicle go about as slow as my kid in a wagon. Here are two examples …