RPAC: Why I Went From Zero to President’s Circle in One Year

Blog Contributor Being a REALTOR®, Ethics & Policy, Young Pros in the Spotlight Leave a Comment

By Rebecca Donatelli

The truth is, I had never heard about RPAC before last year. While I was attending the National Association of REALTORS® YPN Leadership Retreat in Chicago last year, a bunch of strangers (now some of my best friends) started talking about this thing called RPAC, and urging YPNers to take the “YPN Pledge.” Intimidated by putting money …

QUIZ: Will Your Social Media Ads Land You in a Hot Mess?

Blog Contributor Being a REALTOR®, Code of Ethics, Fair Housing, Legal 1 Comment

By Lee Davenport

Are you still stuck in the vortex of what I call the “wild, wild west” of social media? That’s a dangerous place for your business to stay.

The “wild, wild west” of social media was a time when anything and everything seems to be allowed when it came to marketing your real estate business online—from harmless quirky …

How to Market a YPN Event

Blog Contributor YPN Events, YPN groups 1 Comment

By Matt Clements

If you’ve recently relaunched your YPN, or you’ve seen sluggish attendance, you may be in need of a new marketing plan for your group’s events.

The key is to start early, at least eight to 12 weeks out. Then you need to take a multi-placement marketing approach: videos on your association’s website, videos on your local and …

9 Tips For Teaming Up With Family

Blog Contributor Being a REALTOR®, Business Challenges, communication 4 Comments

By Samantha Jones

The beauty of the real estate industry is there’s no one way to run your business. We have fluidity and flexibility. This leads to some agents (like myself) adopting a team approach, and oftentimes, team members are part of the same family tree. After working with my mother for nearly five years full-time, I’ve learned a few …

Under the Sells-Scope: ‘Answer the Public’ to Grow Your Business

Blog Contributor Sales & Marketing, Technology & Social Media, website 1 Comment

By Lee Davenport

Do you wish you could attract more of the public to your business? Maybe AnswerThePublic.com can help.

AnswerThePublic.com is a search insight tool. Enter a keyword, phrase, or topic (such as real estate) and the results will show questions people are asking on Google and Bing on the subject. It could be helpful in researching what types …

We’re Halfway Through 2019: Time to Take Stock

Blog Contributor Classes & Education, Professional Development, Sales & Marketing 1 Comment

By Matt Clements

I love the start of summer. It’s baseball season! We’re in the top of the 4th, and by this time of the game (year), you likely have scored at least several times. Perhaps, you’ve already made more than 60% of your income for the year. Is that true? It’s very likely.

June a great time to take …

Have a Voice: The Importance of Getting Involved With Your Local Association

Blog Contributor Being a REALTOR®, Political Action & Involvement, YPN groups 2 Comments

By Rebecca Donatelli

In my last blog post, “How to Deal When Your Plate is Full,” I discussed my best practices on balancing a busy schedule while still dominating the industry. One of the things that makes my plate “full”—which I believe every REALTOR® should have on their plates—is involvement in their local association.

When I was first licensed at …

3 Ways to Keep Building Client Relationships After the Sale

Blog Contributor Marketing, Working with Clients 5 Comments

By Chirag Shah

Can you remember what it was like when you bought your first home? Whether you’re moving out of your parents’ house for the first time, buying your first place when getting married, or purchasing a larger home for an expanding family, you are going through an extreme change. For most people, everything they’ve ever known and called …

4 Moments You Missed at the D.C. Meetings

Blog Contributor Being a REALTOR®, YPN Events 1 Comment

By Jef Conn

The 2019 REALTORS® Legislative Meetings & Trade Expo have wrapped up, and if you weren’t able to attend, here’s just a glimpse of what you missed related to YPN.

The friendships. When you walk into the YPN Advisory Board meeting at an NAR convention, you’ll notice a significant difference from other committees. Everyone is there for one …

D.C. Meetings Showcase YPN’s Incredible Growth

Blog Contributor YPN Events, YPN News 1 Comment

By Rob Reuter

During the 2019 REALTORS® Legislative Meetings & Trade Expo—where more than 9,000 REALTORS® converged on the nation’s capital—Tuesday, May 14 was YPN day for members involved in the network. It began with the YPN Advisory Board meeting from 1-2:30 p.m. where the 20-member board convened to discuss progress on its goals since meeting during the polar vortex …